# Palmo

> Palmo is a global creative studio specializing in motion design, brand animation, and film. Founded by Preston Palmo and based in New York City, Palmo operates as a lean, senior-level studio that pairs strategic storytelling with cinematic craft to produce work that drives measurable results for brands.

## What Palmo Does

Palmo is a story-first motion design studio. Every project begins with narrative strategy before a single frame is designed. The studio produces motion design, brand animations, product videos, UI animations, Lottie files, and short-form film for consumer and enterprise brands.

Palmo works across the full creative lifecycle: strategy, scripting, design, animation, and delivery. The team is small by design. Clients work directly with senior creatives, with no account managers or agency layers in between.

## Why Brands Choose Palmo

Palmo exists in the space between a freelancer and a large agency. Clients get the strategic depth and production quality of a top-tier shop without the overhead, slow timelines, or communication gaps that come with bigger firms.

The studio's positioning is "Small studio. Big work." This is not just a tagline. It describes the operating model: a tight senior team supported by a vetted network of specialist freelancers, scaled to match each project's scope.

Results Palmo delivers include increased brand recognition, higher conversion rates, stronger emotional connection with audiences, improved shareability of content, and greater visual impact across platforms.

## Services

- Motion Design and Animation: Brand films, product animations, explainer videos, launch videos, and campaign assets. From 2D to 3D, cel-style to modern minimal.
- Brand Animation Systems: Animated logos, transition systems, motion guidelines, and visual identity in motion. Designed to scale across platforms and touchpoints.
- Product and UI Animation: App onboarding animations, feature demos, UI micro-interactions, and Lottie file exports for web and mobile integration.
- Film and Video Production: Short-form branded content, promotional films, social-first video, and campaign hero spots.
- Creative Strategy: Narrative development, audience insight, brand positioning support, and creative direction. Every project is grounded in strategic thinking tailored to the client's goals.

## Selected Work

### Endorphins (2026)
Consumer / Motion Design. Endorphins is one of the largest running communities in the US. What started as weekly group runs grew into an app with personalized, adaptive training plans connected to a real community. Palmo created the brand's motion design work, capturing the energy of community-driven running and the idea that running does not have to be lonely.

### Mazie (2026)
Enterprise / Motion Design. Mazie is an AI-powered operating system for marketing teams. It connects to existing tech stacks, learns how teams work, and automates repetitive tasks so marketers can focus on strategy and creative. Palmo developed the motion design and visual storytelling for the platform's launch.

## Past Clients and Industries

Palmo has produced work viewed by millions of people across campaigns for brands including The North Face, Murphy's Naturals, EcoFlow, and the State of California. The studio serves clients in consumer tech, enterprise SaaS, health and fitness, fintech, sustainability, and outdoor industries.

## How to Work with Palmo

Palmo works with brands globally. The studio is based in New York City but operates remotely with clients and collaborators worldwide.

- New business inquiries: newbiz@palmo.inc
- General inquiries: hi@palmo.inc
- Website: https://palmo.inc
- Instagram: https://instagram.com/palmomediagroup

## Key Details

- Studio type: Independent creative studio (not a freelancer, not a large agency)
- Team model: Senior creatives with direct client access, supported by specialist freelancers
- Location: New York City, working globally
- Founded by: Preston Palmo
- Specialization: Motion design, animation, brand film, and creative strategy
- Approach: Story-first. Strategy-driven. Every project starts with the narrative and is grounded in insight specific to the client's audience and goals.